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New Balance

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Drop Date: 20/02/2024

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Style: 550

RRP: £ 129

Colourway: Phantom (093)

Style Code: BBW550QB

The New Balance 550 “Phantom (093)” BBW550QB modernises the P550, a model first launched in 1989, with a focus on both form and function. This version stands out with its subdued colour palette, designed to seamlessly integrate into a variety of wardrobe choices, from relaxed to slightly more formal. The construction employs a combination of leather and textile, ensuring the sneaker is built to last through daily wear while offering essential foot support and breathability.


In terms of design, the “Phantom (093)” maintains the silhouette that echoes the basketball footwear trends of the late 1980s, yet it is enhanced with improved materials and craftsmanship. The decision to opt for a less vibrant colour scheme adds to its versatility, making it an appropriate choice for numerous occasions without sacrificing comfort. This balance between a nod to its origins and adaptation for modern use is a key aspect of the sneaker’s appeal.


This release from New Balance is not merely about revisiting a piece of the brand’s history; it’s about offering a durable, comfortable option that respects its heritage while fitting into the present day. The New Balance 550 “Phantom (093)” is tailored for those who appreciate the backstory of their footwear and demand a product that can withstand the rigours of daily use, making it a practical addition to any collection.


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