Established in 1949 by Kihachiro Onitsuka in Kobe, Japan, ASICS stands as a testament to dedication in athletic footwear. The name “ASICS” derives from the Latin phrase “Anima Sana In Corpore Sano,” which translates to “a sound mind in a sound body.”

ASICS innovated GEL cushioning and FLYTEFOAM midsoles, created for both performance and comfort. While deeply rooted in sports, ASICS has seamlessly transitioned into the lifestyle realm. Many collaborations with athletes and designers have demonstrated the versatility of the brand.

ASICS is committed to ensuring environmental responsibility and sustainability within its manufacturing and products.

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