Nike Air Max 90 "Persian Violet"

As iconic as it gets, Nike never stops introducing new colourways of the beloved Nike Air Max 90. Arriving in a classic build-up inspired by another Nike Air Max icon, the Nike Air Max 90 Persian Violet is ready to help celebrate the Air Max BW’s 30th anniversary.

The Nike Air Max 90 first came out in 1990 as the Air Max III. Originally targeted as a runner, the shoe went on to revolutionize the way we see sneakers. With Nike’s Air Max technology, the brand’s trademarked cushioning system landing. With this shoe Nike introduced a thick Air unit, exposed on the midsole and providing maximum comfort and impact protection.

Now back for more flavours than ever before, Nike’s Air Max 90 is one of their best-selling silhouettes in the lifestyle category.

Borrowing an iconic colour scheme from the most memorable Air Max BW colourway. This Air Max 90 sports complementing hints of Black, White, and Violet in the classic mash-up. The mesh base upper  is dominated by black, while the remaining overlays appear in white. The lower panel blends with the black midsole as the support column and heel panel are finished in white and violet.

The tongue panel highlights a violet Swoosh while the “NIKE” label blends in black with the tongue. This interesting colour blocking makes the shoe a smart purchase for fans of AM90‘s.

Finishing off is Nike’s classic waffle outsole that arrives in black and violet.

Released in mid-September 2021, make sure to check the Nike website so you don’t miss out when the drop!

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