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Drop Date: 15/09/2023

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Style: Avanti

RRP: £ 160

Colourway: Puma Black

Style Code: 398672-01

The Fenty x Puma Avanti VL “Black” 398672-01 immediately grabs your attention with its sleek design, courtesy of the iconic Bad Gal herself, Rihanna. It gives a fresh and modern twist to Puma’s well-loved Avanti silhouette, known for its sleek and functional design. Rihanna’s Fenty line takes these attributes a step further, ensuring that these shoes not only look stylish but also perform exceptionally well.


What makes this sneaker truly stand out are its unique features. It sports a wide Velcro strap across the laces and a subtle Puma formstrip on the side, both of which embody Rihanna’s fashion-forward vision. The glossy black upper adds a voguish touch to your wardrobe while maintaining a versatile colour scheme.


The Avanti silhouette has an interesting history, originating on football fields and transitioning to the streets because of its perfect blend of comfort and sleek style. When combined with Rihanna’s trendsetting Fenty line, it becomes a symbol of forward-thinking fashion and a part of sneaker culture.


Now, let’s talk about the outsole. Puma has paid careful attention to it. The rubberized outsole is designed with a stylish ripple pattern that not only boosts the shoe’s aesthetics but also ensures superior traction and stability. Whether you’re dancing, strolling the streets, or hitting the gym, these shoes are engineered to keep up with your active lifestyle.



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