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Drop Date: 17/10/2023

4 / 5 1 VOTES

Style: 998

RRP: £ 220

Colourway: Sea Salt/Covert Green

Style Code: U998CN

Concepts and New Balance, both hailing from Boston, have joined forces once again, commemorating their enduring collaborative partnership with the release of the “C-Note 10th Anniversary 2023” edition of the MADE in USA 998. This special release marks a decade of their creative collaboration, drawing inspiration from the allure of cold, hard cash, ensuring its instant appeal to a wide audience.

 

The unique 998 silhouette boasts an angular and streamlined design, featuring the classic mesh upper adorned with suede overlays, including those on the toeguard and heel counter. Crafted with precision and premium materials, the shoe embraces a color palette reminiscent of the one-hundred-dollar bill. This palette incorporates the iconic green hue, seamlessly paired with off-white tones, vibrant blue accents, and eye-catching metallic copper elements.

 

Noteworthy design elements abound, including Concepts branding at the vamp, a co-branded embroidered tongue, a striking flying New Balance logo at the heel, and a co-branded sockliner. Each of these elements serves to underscore the significance of this collaborative venture. For exceptional comfort and cushioning, the shoe features an ABZORB midsole, designed to absorb impact through a combination of cushioning and compression resistance.

 

To enhance the exclusivity of this special edition, the release includes custom packaging. New Balance’s commitment to domestic manufacturing is proudly showcased in these MADE in USA shoes, where the domestic value comprises 70% or more. This exemplifies the brand’s unwavering dedication to top-notch craftsmanship and quality.

 

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