Say hello to the New Balance 327 “Juniper” MS327MS! This lifestyle sneaker, brought to you by the esteemed North American sportswear brand, New Balance, made its debut in April 2020 through a collaboration with Casablanca, the French-Moroccan fashion label led by Charaf Tajer.
Famously known as “the ultimate leisure shoe,” this model draws inspiration from iconic 1970s runners, such as the New Balance 320 (1976), New Balance 355 (1977), and New Balance SuperComp (1977). The 327 silhouette showcases pigskin suede overlays atop nylon bases, along with oversized lateral “N” logos and aggressive studded rubber outsoles in its standard build. Moreover, select editions of this sneaker have been elevated with premium leather on the uppers and sophisticated metallic hardware, adding a touch of opulence and elegance to its overall design.
The New Balance 327, despite missing the ENCAP and ABZORB technology found in the Steve Jobs-approved New Balance 992, has quickly gained widespread attention and praise. Its design successfully blends heritage and modern elements, making it a perfect fit for the current “dad shoe” trend.
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