The New Balance 327 “Triple Black” MS327CTB pays homage to the 1970s, a pivotal era in the evolution of recreational running. During this period, running shoes transitioned from being purely utilitarian to emphasizing performance. While the designs of that time may seem modest compared to today’s sleek styles, it marked a significant milestone in the development of running footwear. The 327 boldly reimagines classic elements, with an angular reinterpretation of the familiar wedge silhouette, oversized and asymmetrically placed ‘N’ branding, and a wraparound, trail-inspired lug outsole. This shoe signifies a complete reimagining of New Balance’s running heritage, infusing it with a thoroughly modern perspective.
Standout features include a combination of suede and mesh in the upper, prominent “N” branding, and an adjustable lace closure for a personalized fit. The material blend of suede and mesh incorporates an exaggerated fang design inspired by iconic models from the 1970s. Additionally, it features a rubber heel wrap and a retro-inspired nylon tongue, paying tribute to models like the 320, 355, and Supercomp. This reinterpretation captures the essence of the 1970s running era while infusing it with a modern and distinctive touch, appealing to those who appreciate both the heritage and the future of running shoe design.