Introducing the New Balance 550 Rich Paul Forever Yours—a silhouette that combines unparalleled comfort and style. This sneaker has gained recognition as one of the most sought-after and budget friendly options in the market. Furthermore, the collaboration with Rich Paul elevates the New Balance 550 model to new heights, making it with an enhanced sense of luxury and sophistication.
Rich Paul, one of the most influential sports agents in recent years, consistently secures substantial contracts for his clients during the NBA free agency period. Going beyond his expertise in basketball, the founder of Klutch Sports teams up with New Balance once again, showcasing their second collaboration highlighting the remarkable NB 550 model.
In 2021, Rich Paul made a notable debut with his New Balance 550 collaboration, offering a mere glimpse of the exciting things to come. However, it was in early 2023 that New Balance took their collaboration with Paul to new heights by co-authoring his Klutch Athletics sportswear brand.
This partnership expanded the Boston-based brand’s repertoire, now including athlete-focused collections. Continuing their successful collaboration, the second New Balance 550 project pays tribute to Rich Paul’s loved ones through exquisite details.
The sneaker features a lavish light lavender suede construction, complemented by a nubuck vamp and mesh collar. Burgundy accents beautifully enhance the outlines of the N logo, while the co-branded labels on the tongue showcase intricate floral embroidery.
The right shoe proudly displays RP initials with a flower symbol adorning the heel, while the classic NB branding graces the other. Wrapping up this special NB 550 colorway is a unique shoe box that proudly bears more Rich Paul branding.
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