New Balance 550 "White Gum" BB550WGU

The New Balance 550 “White Gum” BB550WGU has been reissued, transitioning from its 1989 basketball origins to a sought-after lifestyle shoe. This iteration is constructed with a perforated leather base, enhancing both the durability and breathability of the sneaker. The design incorporates contrasting overlays, adding a distinctive look while maintaining the shoe’s classic silhouette. A padded collar provides additional cushioning around the ankles, offering comfort and support for everyday wear.

Key to this model is the gum rubber outsole, drawing inspiration from its basketball heritage to deliver traction and durability on various surfaces. This feature, coupled with a foam midsole, ensures a comfortable and stable ride, suitable for daily activities. The design choices made in the 550 “White Gum” reflect a commitment to blending traditional elements with practical considerations for modern use.

The revival of the New Balance 550 “White Gum” by Teddy Santis has positioned this sneaker as a versatile option within the lifestyle segment, appealing to those who value both form and function in their footwear. The combination of premium materials, thoughtful design, and comfort-focused features makes this sneaker a notable choice for individuals seeking a durable and comfortable option that respects the heritage of the original model.