New Balance 990v4 Made in USA "Arctic Grey Black" U990BB4

The New Balance 990v4 Made in USA “Arctic Grey Black” U990BB4 is an evolution within the iconic 990 series, first introduced in 1982 as the pinnacle of running shoe performance. The 990v4 iteration, launched in 2016, upholds the legacy of its predecessors, offering enhancements that modernise the silhouette while retaining the foundational qualities that have cemented the 990 series as a mainstay in the footwear industry. This model features a sophisticated blend of mesh, nubuck, and suede in an Arctic grey colour scheme, set against a contrasting black sole unit, ensuring durability and a visually appealing finish.

Key to the 990v4’s design is the ENCAP midsole cushioning technology, which combines lightweight foam with a durable polyurethane rim to provide all-day support. This innovative cushioning system is designed to meet the demands of daily wear, offering comfort and stability in equal measure. The sneaker also includes rounded, two-tone hiking laces and a flag logo on the tongue label, with the flying New Balance logo at the heel serving as a mark of quality and craftsmanship.

As a part of New Balance’s MADE in USA collection, the 990v4 “Arctic Grey Black” signifies a commitment to high-quality manufacturing, boasting a domestic value of 70% or more. This distinction highlights the limited availability of this model within New Balance’s U.S. sales, adding to its exclusivity. Restricted to one per order and not eligible for return, this sneaker appeals to individuals who value the combination of heritage, innovation, and quality in their footwear choices, making it a sought-after item in the sneaker community.

Wanna be the first to know the latest sneaker deals and biggest sneaker releases around the UK? Don’t forget to subscribe to the FREE Captain Creps Sneaker Deals mailing list and follow our social media channels on Facebook, Instagram, and Twitter.